Proud to be featured in Google’s 10th annual Economic Impact Report.

In Maine, they call them “Boomerangs”—people who move away, miss Maine’s beauty and lifestyle, and then move back again. Rachel Sagiroglu, an experienced event planner, was a Boomerang who wanted to bring the world with her when she returned. In the summer of 2019, she launched Experience Maine, a travel concierge and events company offering customized itineraries and meeting planning. From the start, Rachel employed digital tools like Google Analytics and Google Ads—which became the top source for revenue and new customers for the travel side of the company—to grow and build partnerships within the Maine tourism industry. Within six months of founding her business, she had trips and events booked for the upcoming season. And then COVID-19 hit, upending the travel industry and creating enormous challenges for the new company. Rachel knew adjusting her business model would be critical to staying afloat…

Follow the link to read more and check out some cool facts about Maine.

“Live in the sunshine, swim the sea, drink the wild air”
Ralph Waldo Emerson

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